The Podcast Elevator Pitch

In my blogpost Podcasts-Remix-MOMA I wrote "podcasting and vblogs are still in its early days, but it amazes me how creative people are."

A good example on this is how the venture capital industry picked up Podcasting as a way for entrepreneurs to pitch their ideas. The idea is to Podcast the "elevator pitch". Wikipedia describes the elevator pitch as "a brief overview of an idea for a product, service, or project. The pitch is so called because it can be delivered in the time span of an elevator ride (roughly thirty seconds).

The term is typically used in the context of an entrepreneur pitching an idea to a venture capitalist to receive funding. Venture capitalists often judge the quality of an idea and team on the basis of the quality of its elevator pitch, and will ask entrepreneurs for the elevator pitch so to quickly weed out bad ideas."

Pretty cool. This means that the VC guys can screen more ideas if they listen to the Podcast elevator pitch when driving their cars, or when jogging.